As a UX Designer at RTS Labs I was tasked with designing the 2017 Home Care Delivered website. The goal of the project was to make home delivered medical supplies engaging and accessible to our three main user groups; healthcare professionals, caregivers, and individuals. As a result of our team’s work the business was able to exceed their expected revenue goals and are now able to run a modern marketing operation.
After conducting a UX workshop and several meetings with our client we were able to truly understand the problems we needed to solve. Our process included design thinking exercises, rough wireframes, information architecture, clickable prototypes, desktop mockups, advanced animations, and client acceptance testing.
When starting the project I had a shallow understanding of medicare, medicaid, and the needs of users over the age of 55. After learning about how they purchase medical supplies I was eager to help with making the website accessible and inviting.
I am particularly proud of the incontinence wizards. Behind the scenes this wizard was designed using 140 Sketch and inVision screens. I carefully tied together interactive paths to demo with our internal team. I got to play a unique roll of merging data, business, and design.